Becca Sharp

Built From The Inside

Most marketing agencies operate from the outside looking in. They learn the surface-level terminology, use generic stock imagery, and run standard playbooks. That approach fails in the working dog world because the community can spot an outsider instantly.

Becca Sharp built K9 Sports Marketing on a different foundation. As an active competitor who trains, trials, and titles her own dogs, she understands the real dynamics of the sport. She knows what drives handlers, what challenges clubs face when organizing trials, and what it takes to earn respect in the community.

Combining that deep, firsthand knowledge of dog sports with the rigorous analytical background of a Brown University Sc.M. degree, Becca established an agency that treats marketing as a serious tool for sport growth, not just empty promotion.

Through K9 Sports Marketing and its sister platform, K9 Sports Nation, the mission remains constant: elevate the people behind the sport. Give dedicated trainers, clubs, and brands the visibility they have earned, and in doing so, help the entire sport grow.